Next Sustainability Lecture
Selling the Sizzle
Ed Gillespie, Co-Founder and Creative Director, Futerra
Wednesday, 24 February 6:30pm
Herman Miller Showroom
National Design Centre
61 Aldwych
London WC2B 4AE
So Copenhagen was the dampest of squibs, people are bored about climate change, sceptical about the science and as we emerge from recession insular of mind and just keen to get back to business as usual. Right? Wrong! Now is the most critical moment in combating climate change and Ed will explain how to ‘Sell the Sizzle’ and reinvigorate the climate change agenda by focusing on the vision of a positive low-carbon future.
Futerra is one of the world’s first specialist sustainability communications agencies, founded in 2001 they have been focusing on ‘making sustainable development so desirable it becomes normal’. Experts in attitude and behaviour change, combined with cutting edge creativity, Futerra has offices in London and New York and an international reputation for powerful, provocative and compelling work. Ed Gillespie is a director at Futerra and has driven the creative direction of Futerra’s work since its foundation. His interesting career history includes working for the Natural History Film Unit, as a marine biologist in Australia, New Caledonia and Orkney and on environmental issues for Transport for London. He has Masters degrees in both Marine Conservation and Sustainable Development and writes regularly for the Guardian.
www.futerra.co.uk
1.5 CES Credits
£3 AIA members, £5 non-members
Please RSVP to Alex Miller, amiller@kpf.com, as seating is limited. Reserve your place now and pay at the door the evening of the event.
The lecture series is organised by Anna Maria Orru, creator of SCENE - thinking, whose aim is to bring together various disciplines around all the innovation on sustainability and systems thinking. http://www.scene-thinking.com/
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